Your Aura is Blue
Spiritual and calm, you tend to live a quiet but enriching life. You are very giving of yourself. And it's hard for you to let go of relationships. The purpose of your life: showing love to other people Famous blues include: Angelina Jolie, the Dali Lama, Oprah Careers for you to try: Psychic, Peace Corps Volunteer, Counselor

About Me

My photo
This blog started out as a way for me to display and sell my handmade jewelry creations. I have set up shop on, where my shop name is "Dreamin of Beadin". The link to my Etsy store is located on the right hand side of this page. Please check me out!! If jewelry's not your thing, then check out the site anyway ~ there are plenty of talented artists selling lots of cool things there. For your reading pleasure, this blog will serve as a sneak peek into what's going on "behind the scenes" in my world. I love to cook, so there will be plenty of recipes, as well as product reviews and the occasional product giveaway (woo hoo!) I also love to take pictures of anything and everything, and I just bought a new camera, so there will be plenty of photos. And I like wine too, so things could get pretty interesting . . . Thank you for your support of me, Etsy and "all things handmade" :)


Feeling Lost

Image found here

The other day, something possessed me to do a simple search of the word “jewelry” on Etsy. Curiosity got the best of me, I suppose. I was rather surprised when my little search turned up precisely 1,355,210 items called “jewelry”. Holy crap, that’s a lot. Now we all know how Etsy’s search is not exactly the most accurate, which is due in part to how Sellers tag (or mistag) their items. For instance ~ Something like a leather cord can turn up under jewelry, since it is a jewelry making component, however it should not fall under “handmade”, but we all know how that goes . . . I narrowed down my search by using the word “necklace”. That word turned up 548,489 results. Wowzers! Jewelry has always been an oversaturated category on the site, but I had no idea just how full it really is. I’m not saying that’s a bad thing, it just explains why my views seem to be at an all time low. It really gives a perspective on how much the site has grown since I joined in 2007. A constant complaint by sellers is how a recently listed item gets buried instantly. With that many items on the site, I can see why this happens. Etsy offers some tips for Sellers on how to promote their shops in other ways, such as Flickr, Facebook, Twitter. Most of these, I have done. Some have been worthwhile, but others . . . not so much. Don’t get me wrong ~ I love this venue, but to say I am frustrated is putting it lightly. Although I haven’t tracked it, I would say that I have spent nearly as much time promoting my little shop as I have creating things to go in it. I’ve been tenacious and unrelenting about doing so, hoping I would see dramatic results. At this point, I can say I am officially beat. I feel like I’ve promoted my little heart out, only to find out that I am just another fish in a very big sea. It’s disheartening.

What do I do now? I love making jewelry; goodness knows I can’t keep all of it :) I love Etsy, too. If you’re a seller, how do you promote your shop? What works, and what doesn’t? How do you stay motivated when things are slow? Surely I am preaching to the choir here, but I would really love some advice, some tips . . . heck, I’ll even welcome criticism. I’ll take anything you got. Anyone?


jacjewelry said...

I think the rest of us jewelry sellers can relate! (And most of us would agree that we are puzzled by the sudden and seemingly mysterious success of certain jewelry shops on Etsy). I go through phases. Some days, I am ready to promote, and nothing will stop me. Other days, I relax a bit and slip into mild indifference. I have found that focusing on other activities helps me not stress so much about sales - I am spending more time with Husband (which is always a good thing ;)); I've taken up cooking more so than before; I am looking into yoga; I am starting another jewelry making class in a couple of weeks. Oh, and I keep shopping for more jewelry making supplies! :) Don't worry, sales will come your way soon!!!

Anonymous said...

I feel you do a great job promoting your shop and that you are very savvy when it comes to marketing your product. It's one of those things where you talk about your jewelry to everyone you meet, handing out cards with your web address. Feels like a second full-time career, doesn't it?